Squad planning for marketing

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Strategic personnel planning, consulting


Sports marketing agency


Planning of the targeted development of the organization in a growth phase and retention of employees in the company.


Development of a target organization through a needs analysis of competencies and resources required in the future, comparison with existing employees and their development opportunities, and derivation of the resource gap.

  • Employee survey and evaluation
  • Salary benchmarking of positions and employees
  • Analysis of salary gaps between organization and market
  • Employee evaluation by management
  • Analysis of organizational design and culture
  • Needs analysis and development of a target organization
  • Alignment with employees and their development opportunities
  • Derivation of a competence and resource gap
  • Analysis and further development of employee incentive program