Interview with Wolfgang Holzhäuser, conducted by Deutsche Presse-Agentur GmbH (authorized version). The German Soccer League wants to organize ghost matches and has presented a concept for this. To make the plan a reality,...
Guest article by Wolfgang Holzhäuser, partner at SPORTHEADS, in the kicker Monday edition of 20.04.2020. The Corona crisis brings it to light: professional soccer - at least some of the clubs - is not...
The Corona crisis is reaching all areas of work of many companies within a very short time. Companies and organizations in the sports business and their employees are also affected to a large extent. They are making many...
SPONSORs magazine published an analysis according to which 30 sponsorship contracts with a total value of 29 million euros of the 144 most important sponsorship partnerships of the 36 DFL clubs expire at the end of the season. In how...
Since the beginning of the Corona crisis, many clubs, associations and fans have shown social commitment and offered concrete assistance. This idealistic, material and often also moral support suggests a new, social solidarity....
Hardly any other form of advertising has come close to matching the development of sponsorship in recent years. Top-class sports in particular provide sponsors and partners with an emotional and high-reach...
Personnel consultancy Sport Heads and strategy consultancy Polestar Sports establish new agency SPORTHEADS. Munich, Cologne, Jan. 28, 2019. Under the SPORTHEADS brand (www.sportheads.de), the two industry specialists Sport Heads and Polestar Sports are bringing their services...
